Nenad Pavel is an associate professor at the department of product design at Oslo Metropolitan University, Norway. Nenad is a design researcher and has doctoral degree from the educational science program from Oslo Metropolitan University and master’s degree in product design from Art University of Belgrade. He has ten years of experience designing products and logistics in offshore industry as well as design for screens. His academic experience includes ten years of teaching design, coordinating projects between industry and academia, developing research applications and university curricula. Nenad is a member of a research group for design, culture and sustainability where he contributes to the areas of human-technology relations, design theory and pedagogy, design for sustainability and wellbeing. Nenad’s areas of expertise include design research- participatory design and design science, design driven innovation, user experience design, and digital prototyping.